About Oh Polly

Founded in 2015, Oh Polly is a fast-growing, social first fashion brand that creates trend driven, high quality premium products. With a focus on innovation, global responsibility, and ethics. We’ve built a combined social following of over 10 million across our brands, including Bo+Tee; our activewear line. Operating across multiple global offices, we are a dynamic team offering ambitious individuals the chance to thrive, grow, and take their careers to the next level.

The Role

We are looking for a commercially focused Product Manager who has strong experience in CRO and on site experimentation. This role sits within our Technology-led Digital Product function and will take ownership of on-site performance, optimisation, and experimentation.

This role exists to ensure that changes to the website are intentional, evidence-based, and deliver measurable commercial impact. The Product Manager will work closely with a Product team, Engineering teams and delivery partners to turn insight into prioritised action and learning into scalable improvements.

They will be accountable for:

• On-site performance outcomes. (e.g. Conversion Rate, Revenue per Visitor)

• Prioritisation of the front-end digital product roadmap.

• The quality, focus and impact of experimentation and CRO activity.

• Ensuring the site evolves in a way that balances customer experience, commercial performance and technical sustainability.

Key Responsibilities

Product Strategy & Roadmap Ownership
Own the front-end digital product roadmap, focused on improving customer experience and commercial performance.
Prioritise initiatives based on:

• Data and insight.

• Commercial impact.

• Customer value.

• Delivery effort and risk.

• Ensure roadmap decisions are outcome-led, not request-driven.

CRO, Experimentation & Decision-Making
Own the CRO and experimentation strategy for the website.
Work closely with the Product team and key stakeholder groups to:

• Define hypotheses

• Interpret data and experiment results.

• Be a key decision maker on what to release, iterate or abandon.

Act as a decision maker on:

• UX changes

• Experiment outcomes.

• Feature scope within the front-end domain.

• Ensure experimentation is structured, measurable and focused on learning and impact.

Site Experience & Capability Ownership
Own how the site behaves from a customer experience perspective, including:

• PDP, PLP, navigation, search and checkout experience.

• Define and maintain guardrails and rules for merchandising and search systems as on-site capabilities.

• Ensure changes are scalable, repeatable and aligned to long-term site evolution.

Cross-Functional Collaboration

Act as a clear point of accountability for on-site product decisions, reducing ambiguity, silo-ing and duplication across teams.

Work closely with:

• The Product Analyst to review insights, trigger experiments and measure outputs.

• The Engineering team and Delivery Lead to determine execution strategy.

• Our External agency partners to build and experiment.

Collaborate with Marketing, Trading and B&M teams to:

• -Understand commercial priorities

• -Contextualise insight

• -Share ideas, outputs and learnings

Governance, Quality & Ways of Working

• Maintain clear product governance to ensure decisions are evidence-based and justified.

• Ensure any changes are thoroughly thought through, formally logged & tracked and can be rolled back, if needed.

• Make sure any learnings are captured and shared to ensure continuous improvement in execution.

• Protect the Product roadmap from low value ad-hoc requests, launches and BAU noise.

• Ensure the Product function operates with clarity, focus, and accountability.

What’s on Offer

• Salary: £40,000-£50,000

• 50% discount on Oh Polly and Bo+Tee products

• An extra day off for your birthday

• Learning and development opportunities

• Company pension

• Regular company social events

You will be required in the office at least 4 days a week.

This Company is an equal opportunities employer
Oh Polly job positions are open to all suitably qualified candidates, regardless of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex or sexual orientation.